Campaign & Event Branding

Pancake Race

Hinckley BID

Hinckley BID is an organisation set up to support the businesses of Hinckley Town Centre. The Annual Pancake Race has well established itself as a tradition in Hinckley and attracts lots of participants including from town centre businesses. Key deliverables for the Pancake Race include an event entry system to allow participants to easily enter as well as a campaign that includes social media adverts and printed leaflets and posters to generate further interest. The artwork is part of our wider strategy to make each event look distinctively Hinckley BID as well as making the design attractive, engaging and fun to speak to its core family audience.

Hinckley BID's Annual Pancake Race Poster
A computer showing Hinckley BID's Annual Pancake Race Online Entry Form
Hinckley BID's Annual Pancake Race Entry Form Leaflet